Authors:
Julie Stanford, Ellen Tauber, Laura Klein
As interaction designers in search of a new experience (not to mention a tax-deductible trip to lovely Vancouver, British Columbia), we found ourselves at the American Institute of Graphic Arts (AIGA) National Design Conference. Every two years, the AIGA holds a conference to discuss issues relevant to designers and designing. The 2003 theme was The Power of Design, focusing on the role of design in culture, economy, and the environment. The Role of the User in Visual Design There we were, surrounded by hundreds of other designers, talking about our approach to design, when we realized something very…
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