ACM Interactions

Authors:
Aaron Marcus

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Introduction In recognition of the Fifth Asian-Pacific Computer-Human Interaction (APCHI 2002) conference, which took place in Beijing November 1–4, 2002, and influenced by my current location in China, I want to focus on some issues of user-interface design. China, as too few Westerners know, is a vast, complex country with great challenges and enormous opportunities to affect many dimensions of world economy, culture, and communication. The country consists of five regions that differ greatly by economic level, spoken language, and culture [12].The wealthiest areas are along the eastern coast, where Western businesses historically have established centers of commerce and…

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