Authors:
Donald Norman
I agreed to give a keynote address at the 21st Century Transmedia Innovation Symposium (www.21ctis.or.kr/). Traditional dictionaries do not include the word "transmedia," but Wikipedia does. Its definition introduced me to many other words that neither I nor my dictionaries had ever before heard (for example, "narratological"). Strange jargon aside, I do believe there is an important idea here, which I explore in this column. (Intelligent discussions can be found in the books and articles of Henry Jenkins [1,2]). We live in exciting times. Finally, we are beginning to understand that pleasure and fun are important components of life;…
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