Manfred Tscheligi, Reinhard Sefelin
People who are on the move need to complete navigational tasks. They have to go from A to B as fast, efficiently, and safely as possible. Often navigation is not their main activity; they have something else to complete between the two points (particularly in stressful situations). They have to write an article for their boss, buy toys for their kids, go to the next book stall. The majority of these people are using mobile telephones, and researchers and the marketing departments of mobile service providers assume that these moving people could be happier, that they could have a…
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