On the Role and Design of Social Media and Enhanced Technology

XVII.2 March + April 2010
Page: 64
Digital Citation

From bowling alone to tweeting together


Authors:
Harry Hochheiser, Ben Shneiderman

Many observers suggest that the remarkable growth of social media is reversing the 40-year decline in civic and community-group participation [1]. Mobile phones, email, blogs, wikis, tweets, and social networks are transforming the way families and friends relate, while offering new mechanisms for neighbors and colleagues to collaborate. Even more important, the payoffs from technology-mediated social participation may be able to save lives in disasters, improve health by promoting wellness, and restore economic vitality by accelerating business innovation. The challenge is whether designers, civic leaders, and community managers can deploy the right social media interfaces to restore participation in…




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