In a recent talk, Daniel Rosenberg  asked why we were still talking about return-on-investment (ROI) justifications for HCI work. Rosenberg said he had never been asked for an ROI justification in his 20-plus years in the field. That may be true for most practitioners, but if we want our contribution to be taken seriously by other stakeholders, we absolutely must demonstrate the business value of HCI. The idea of cost justification can seem intimidating, but demonstrating our business value need not be a difficult task or involve complex equations. It does need to be done in a way…
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