Growing up in the 1950s, there were only three TV stations, one for each network, so checking the television listings in the newspaper was a relatively simple task. Knowing that I had to get back home in time for The Mickey Mouse Club on weekday afternoons and The Milton Berle Show on Tuesday nights at 8 p.m. was a straightforward matter of scheduling. Today, the situation is different. The many choices in media, especially video programming, as well as details of content, cost, and timing, all create user challenges. Provider challenges include how to expose choices to the decision-maker(s),…
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