Dan Lockton, Luke Nicholson, Rebecca Cain, David Harrison
In persuasive technology and the wider field of behavior changein academia, industry, and government policysustainability is a major focus. The usual aim is to design systems that influence users' actions to reduce environmental impact, for example, reducing CO2 emissions through energy use and transport choices. This can be about influencing people to adopt new systems, or helping people to use existing ones more efficiently, individually or in groups, using a variety of design approaches . One of the key differentiators between approaches is how designers model users and their decision-making. As Mike Hazas and colleagues noted recently in Interactions,…
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