Authors:
John Armitage
Philosophy of Design Viant approaches design as an integrated discipline, alongside business strategy and technology, applied to the pursuit of innovation. Viant believes that design for digital products is most innovative when it is part of a sound business strategy and is informed by the constraints and opportunities of the latest digital technology. Viant relies on project team members to draw upon the diverse views of their teammates in order to inform their own work. For example, a Design Lead that participates in initial strategy work (the Envision phase) provides a unique perspective to a strategy-driven team, and also…
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