Authors:
Susan Dray, David Siegel
Where, then, can you depart from the "ideal" and still have a project that is feasible within your constraints and yields the valuable information you are seeking? As always in human factors, "it depends," but here is a rough guide based on what we have seen in working with many clients doing user studies. This article does not pretend to be the result of a scientific survey, or of a comprehensive literature review, but rather is based on our experience in the field, including some lessons learned in the school of hard knocks. Dangerous Trade-offs Recruiting Efficient use…
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