The most important decision that design managers make is how to structure their organization. Designs often reflect the structure of the organizations that create them. Unlike "art" or "pure research," when designing a product or service in a business context, the user experience (UX) designer must consider divergent factors and try to solve them in an optimal fashion. The same holds true when defining the appropriate organizational model for a UX team. As any experienced designer knows, before attempting to solve a problem, it is important to examine your underlying assumptions. What is it that UX designers do? What…
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