Authors:
Experience Design and HCI The Experience Design community within the American Institute of Graphic Arts (AIGA) is one such community. Founded in 1914, the purpose of AIGA is to further excellence in communication design as a broadly defined discipline, as a strategic tool for business, and as a cultural force. The fact that many within this community approach HCI—and design—very differently from many within the SIGCHI community was revealed on stage at CHI99 in my interview of Experience Design community co-founder and current AIG President Clement Mok and SIGCHI stalwart Jakob Nielsen [1]. AIGA uses the term experience design…
You must be a member of SIGCHI, a subscriber to ACM's Digital Library, or an interactions subscriber to read the full text of this article.
GET ACCESS
Join ACM SIGCHIIn addition to all of the professional benefits of being a SIGCHI member, members get full access to interactions online content and receive the print version of the magazine bimonthly.
Subscribe to the ACM Digital Library
Get access to all interactions content online and the entire archive of ACM publications dating back to 1954. (Please check with your institution to see if it already has a subscription.)
Subscribe to interactions
Get full access to interactions online content and receive the print version of the magazine bimonthly.
Post Comment
No Comments Found